
Preserving Your Peace When They Don’t Believe in Your Dream

It wasn’t a rhetorical question. It was the look on their face, the concern in their voice, the silent calculation of whether this would “work.” Some people got it immediately. They saw how the world needs safe, judgment-free spaces to process life’s heaviness. Others simply couldn’t see it—and, truthfully, it doesn’t need to matter to me.
If you’re a woman building a business, you’ve likely felt the quiet—or not so quiet—doubt of others. Sometimes it comes from people we love. Sometimes it’s from friends who mean well. But their doubts can land in your chest like a weight you didn’t ask to carry.
When I started HOLD, I knew my “why” so clearly it nearly vibrated in my bones: Being heard—truly heard—can change someone’s day, and sometimes their life. I knew I wanted to offer that, and I wanted to do it well. But even with that clarity, there have been days when the outside noise makes me wobble.
What I’ve learned is this: Your alignment with your dream matters more than the opinions swirling around you. Your peace of mind, your clarity, your sense of purpose—these are what keep you steady in the moments when others can’t see what you see.
Here are some gentle practices I’ve leaned on to protect that peace while building something that matters:
1. Distance without disconnecting.
When the doubts of others get loud, I don’t always remove those people from my life. Instead, I adjust what we talk about. I don’t bring my business to conversations with those who can’t hold it. We talk about other things—gardens, recipes, the latest show they’re watching—and I leave my dream in the hands of people who can see it, or hold it quietly in my own heart.
2. Remember your why.
Whenever I start to feel shaky or question myself, I return to the clarity I had at the start. Why did I begin? Why does this matter to me? That knowing is still there, steady and true, even when I feel small or the path feels uncertain.
3. Let it not matter.
This can sound harsh, but it’s actually freeing. Not everyone needs to understand. Not everyone will. You can still love them and let them love you, even if they never “get” your dream. Their inability to see your vision doesn’t mean it’s not valid. It simply means it’s not theirs to carry.
4. Stay in the flow.
When it gets hard, I focus on what is in front of me: the next listening session, the next small step, the next breath. Staying in motion, in alignment with my values, helps keep the noise quiet and the work clear.
5. Let your life be the evidence.
You don’t have to convince anyone that your dream is possible. Let your consistency, your service, your quiet wins be your answer. Let your own alignment and peace be what speaks, louder than words ever could.
Building a business, especially one that feels different or “impossible” to others, can be a lonely road at times. But it can also be deeply grounding, clarifying who you are and what you are here to offer. You don’t have to carry others’ doubts, and you don’t have to abandon your dream to keep the peace.
Your peace can be preserved, even in the presence of skepticism, by holding your dream gently but firmly, and by remembering that you are allowed to believe in what others can’t see yet.
You are allowed to pursue something that feels true, even when others don’t understand.
You are allowed to keep going.
And as you do, you just might find that your peace of mind becomes your best business strategy of all.
Photo Credit: Marion Hinzman